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Manager, Growth Strategy & Marketing

We are seeking an analytical marketer to develop strategy and drive growth of Greenlight. In this critical role, you will optimize and scale Greenlight’s paid marketing program across digital and offline channels using rigorous analysis and a test-and-learn approach. This is a full-time position located in Atlanta, Georgia.

You will:

  • Manage and optimize a multimillion dollar budget to meet growth and efficiency goals
  • Develop strategy and prioritize opportunities across marketing channels (e.g., Facebook, Instagram, streaming video, direct mail)
  • Design and execute tests, interpret results, and iterate
  • Stay current on industry best practices and emerging trends
  • Develop reporting and insights to drive decisions; analyze trends to identify opportunities
  • Optimize registration and onboarding in partnership with Product
  • Source and evaluate partners and manage external relationships

You are:

  • Comfortable with data, ambiguity, and speed
  • Highly analytical with passion for rigor and structure
  • Able to zoom out and make decisions with strategic context
  • Organized, accountable, action-oriented, entrepreneurial

You bring:

  • 3-5 years in an analytical marketing or business strategy role in a fast-paced environment
  • Bachelor’s Degree required; preferably in Economics, Mathematics, or another quantitative discipline
  • MBA and/or experience in management consulting preferred

What we’re building:

Greenlight helps parents raise financially-smart kids with a debit card for kids that parents manage by app. The new way for parents to give money and pay allowances to their children, Greenlight is safer, easier, and more flexible than using cash. Parents can choose the exact stores where their kids can spend and how much money they can spend. With these safeguards and supervision, kids learn to make their own financial decisions. Parents can encourage saving by setting an interest rate--paid by the parent--that is well-above any they would find at a bank. Kids learn about compound interest from seeing their own savings grow meaningfully. To-date, kids have saved over $6M with Greenlight.

Who we are:

Picked from over 4000 companies for CB Insights’ Fintech 250, Greenlight is a high-growth start-up with a purpose-driven product that families love. Started by serial founders and backed by leading investors, including TTV Capital, Relay Ventures, NEA, Amazon, Ally Financial, SunTrust Bank, and Synchrony Financial. Greenlight is built by alumni of Facebook, Twitter, Amazon, Hulu, Yahoo!, Cardlytics, and Square.

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Greenlight is an equal opportunity employer and will not discriminate against any employee or applicant on the basis of age, color, disability, gender, national origin, race, religion, sexual orientation, veteran status, of any classification protected by federal state or local law.

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